PAID & ORGANIC SOCIAL

Chico’s wanted to elevate the perception of their clothing on social media platforms for both organic and paid media. The solution was to enhance existing media efforts through comprehensive creative, digital and content marketing strategies.

ART DIRECTION | CREATIVE PRODUCTION | CONTENT PLANNING


Campaign: General Organic Social 2023-2024

Team: Agency: The Charles Group / Creative Director: Samantha Edwards / Creative Lead & Design: Ashley Beard / Motion & Design: Ramsey Bennett / Copywriter: Caroline McCann


Campaign: Holiday Campaign 2023


Campaign: Sanibel Store Reopening 2024


Campaign: Paid Media 2024